EvERy Day whEN tRaDiNg ENDS oN thE flooR
of the New york Stock Exchange, Maria Bartiromo gazes into
the television camera and announces: “it’s four o’clock on wall
Street. Do you know where your money is?” Cable news televi-
sion’s leading lady of financial reporting delivers the lines with
gusto, ushering in the final hour of Closing Bell, the daily market
rundown she anchors on CNBC. for many viewers these days,
her signature question is fraught, to say the least. • Bartiromo
is knowledgeable and plugged in with the global financial elite,
many of whom frequent her show as interview guests. her lineup
during the world Economic forum in Davos in January was typi-
cal: She talked with Bill and Melinda gates, JP Morgan chief Jamie
Dimon, former British Prime Minister tony Blair—and, to wide-
spread attention, grilled former Merrill lynch CEo John thain,
who had handed out billions in bonuses in late 2008 while the
financial services giant was absorbing massive losses and being
taken over by Bank of america at the behest of U.S. officials.
l
t
signature question on Closing Bell is
likely to provoke an unpleasant answer:
“thanks to wall Street my money is
long gone.”
american CEos, government leaders
and the financial media itself have come
under intense scrutiny in recent months.
while the recession in some ways re-
mains a murky picture, one thing is clear:
wall Street and the U. S. economy are
lurching through profound change.
“this has been an extraordinary
ime,” Bartiromo says, “and yes, a very
painful time. But i am an optimist at
heart. i know we’ll get out of this and
there will be growth opportunities again.
i feel fortunate to have had a front-row
seat, watching and being able to talk to
the people on the front lines of all that’s
been going on.”
in february, after a day of triple-digit
osses for the Dow, Bartiromo sat down
on the other side of an interview, on
the small set overlooking the floor of
the NySE where she hosts Closing Bell.
Despite a day of dreary economic news
and listless trading, she is animated with
talk about the buzz at Davos, the drama
of emergency meetings at the federal
Reserve, and lessons to be learned from
the market meltdown.
her verve can be tempered by candor.
“i’ve been very surprised. i didn’t think
it would get this bad,” she says about the
carnage in the financial sector and the
fallout in the broader economy. “there
has been a humbling going on. once we
get out of this crisis, i think the financial services industry will look much
different—it’ll be smaller and include
less leverage, and the compensation
situation will be much different.”
Bartiromo says she spends much of
her time preparing for interviews and
prides herself on being a straight shooter
unafraid to ask “the tough questions.”
She also looks for signs of optimism
where any might yet be found. During
a conversation earlier this year with
überbear Nouriel Roubini, she bantered
cheerfully with the famously prescient
economist after getting him to concede
a bright spot—yes, Roubini quipped,
perhaps in addition to bankruptcy lawyers and antidepressant makers, it was
true that companies involved in rebuilding the nation’s infrastructure could
soon prosper. Despite the long cascade
of grim economic news and revelations
of fraud and scandal, Bartiromo’s enthusiasm rarely wanes on the air.
yet, the stakes have changed dramatically in this turbulent era of economic
crisis. for many americans, Bartiromo’s
Bulls, Bears and Bad Guys
Bartiromo is well aware that the warriors
of wall Street are now marauders in
the eyes of many. “there is real public
outrage and i think that’s absolutely
appropriate,” she says. “these guys
used shareholder money and leveraged
way up—even many executives didn’t
understand the complex use of derivatives going on. So the outrage is very well
placed. i think we need more people to
come forward and be accountable. we
haven’t had enough of that.”
Bartiromo’s colleague Bob Pisani, a
veteran CNBC correspondent, is careful
to point out that many hardworking