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Four wines for a great
out-of-bottle experience
Black Box Chardonnay Monterey 2008
The golden nectar has racked up accolades
from wine fest blind tastings and wine critics.
Citrusy and fruity but not tangy, there’s a sweet
touch of butter-vanilla that makes this wine
clean without being too crisp. $25 for 3 liters.
Pinot Evil
This ruby red French pinot noir starts with a hint
of spice and smoothly unfolds into blackberry
notes with a bold but not heavy flavor. Pour
away from your guests so they don’t know it’s
in a box and see what they say. $20 for 3 liters.
Take a look at our demographics and
we think you’ll agree—Arrive readers
are a very attractive audience.
Yellow + Blue Malbec 2008
A malbec from San Juan, Argentina, the handpicked, organically grown grapes give this wine
a complex dark cherry and plum flavor. The inky blue Malbec grapes are notoriously
hard to grow, and the 2008 Argentinean crops benefited from much sun and little
rain. $11 for 1 liter.
Domaine Grand Veneur Côtes du Rhône Reserve 2007
Clocking in at 90 on the 100-point scale of Robert Parker, the most influential wine
critic in the world, this dark purple wine packs a flavorful punch with currant, spice
and licorice notes. It’s the best in class when it comes to wines available in alternative packaging. $36 for 3 liters.
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Tetra Paks are the halfway point
between drinking wine the way you’re
used to and the advantages of boxed
wine. In 2003, three Northern California winemakers known as the Three
Thieves were inspired to put wine in
Tetra Paks—the first U. S. winery to use
this form of packaging, which they
now use for their Bandit line of
California wines.
The packaging of French
rabbit—a line of French
wines in Tetra Paks—has the
same basic shape as a wine
bottle but boasts a screw-top
cap, is collapsible so you can
squeeze out excess air, holds
two more glasses of wine
than a regular bottle and has
only 3 percent the weight of
a glass bottle.
Jean-Charles Boisset,
president of Boisset Family
Estates and DeLoach Vineyards, launched a barrel-to-barrel program in July to
re-create the experience of
a winery tasting. The 10-liter
barrels, pieces of art for
oenophiles, grace places such as Sojourn
and Sofia Wine Bar in New York. Boisset plans to introduce a five-liter retail
version of the barrel by the end of 2009.
After the barrel is drained, the consumer
keeps the cask and buys another bag of
California pinot noir to put inside.
“It’s very eco-friendly,” Boisset
says. “It’s actually 99 percent
less of a carbon footprint than
a regular case of wine.”
Colman says that most of
his students don’t feel bound
to wine tradition and are not
at all put off by alternative
packaging.
“It almost has this counter-cultural chic to it,” he says. “I
don’t think there is that much
resistance from consumers,
but from retailers. They’re
reluctant to stock something
new and take the plunge. What
consumers want right now is
good, affordable wine, and if
producers can save money on
packaging and transport and
pass those savings on, everybody’s happy.”
